Paid Social Capability
It sounds easy to publish a few campaigns and ads targeted to audiences based solely on the pixel data together with a lifetime budget. But at Nimble, we focus on what the product is, what data availability there is and create tailor-made funnel strategies based on what the KPIs are. Every company should have a tailor-made funnel strategy that suits the best for what the companies targets and KPIs are. Otherwise, it is easy to stare at numbers that don't contribute to achieving the target goal and the forecast becomes blurry in the end. At Nimble, we use AI based audiences, together with tailor-made creatives for each phase of the funnel together with a strong understanding of the product, the data sources and what the set KPIs and targets are in the business model.